02 September 2026
FORMIA continues EVA Air and Hunter amenity kit partnership with new collection
Hong Kong—September 2, 2026
FORMIA, the global leader in international airline amenities, partners with EVA Air and Hunter to introduce the second rotation of their onboard amenity kit collaboration, launching alongside EVA Air’s new Taipei–Washington D.C route.
Available for long-haul Premium Economy travellers, the collection features two crossbody bag designs crafted from durable ripstop material in a contemporary palette of lemon yellow and sky blue, blending calming tones with bold outdoor-inspired colour. Each style includes adjustable and detachable straps, designed to move seamlessly from travel to everyday use.
Founded in Britain and globally recognised for the iconic Original Wellington Boot, Hunter has evolved into a global lifestyle brand known for combining functional design with a contemporary and playful approach to colour, versatility and style.
Designed with an emphasis on more responsible material choices, 44% of the kit’s total weight is derived from recycled or renewable materials. Inside, passengers will discover Hunter branded lip balm and body cream in packaging made with over 40% post-consumer recycled materials, alongside an eye mask crafted from recycled PET and consciously packaged travel essentials, including a dental kit and earplugs wrapped in FSC-certified kraft paper packaging.
The continued partnership builds on an established collaboration between EVA Air, Hunter and FORMIA, reflecting a strong and successful relationship, bringing lifestyle brands to life onboard through functional design and considered passenger experiences.
Wilbert De Louw, Co-CEO at FORMIA, said:
“We’re proud to continue our collaboration with EVA Air and Hunter, bringing together a leading airline and a globally recognised lifestyle brand to create a thoughtful Premium Economy amenity experience. This second collection blends considered design with more responsible material choices, offering passengers something distinctive they'll want to keep long after they've landed.”
ABOUT EVA AIR
EVA Air made its maiden flight on July 1, 1991, and has since grown into a global airline, connecting Asia and Mainland China to Europe, North America, and Oceania, and links more than 60 major business and tourist destinations. As a SKYTRAX 5-star airline, EVA Air is committed to the ongoing pursuit of excellence in customer satisfaction and in-flight amenities.
https://www.evaair.com/en-tw/index.html
ABOUT HUNTER At the heart of the brand lies the Original Wellington Boot. First introduced in 1956, the globally recognised boot stands as a testament to our commitment to excellence. Hunter has built on its heritage, expanding the footwear collection to outerwear, bags, and accessories. Embracing both rural and urban settings, our function-driven pieces are meticulously designed for outside performance, always seamlessly blending function with style.
ABOUT FORMIA FORMIA is the global leader in branded airline passenger amenity kits and comfort items, offering tailor-made inflight service products, including amenity kits, cosmetics, loungewear, premium bedding, and FORMIA KiDCURATE ™ — a new dedicated category for young travellers. For over 20 years, FORMIA has pioneered brand collaborations in the airline space, partnering with the world's leading airlines and consumer brands across luxury, travel, lifestyle, and well-being. With a distinctive design approach, a commitment to sustainability, and deep operational expertise, FORMIA creates thoughtful, high-impact passenger experiences that enhance every journey.
FROM THE JOURNAL